Business start-up support

So, you have a big idea and need to get it off the ground?

Starting a new business is the beginning of an exciting journey but, before you can get underway selling your service or product, there are some essentials that every business start-up needs to have in place.

There is much more to consider than simply ‘I need some business cards, an email address and a Facebook page’. Remember, this is the first time your business is stepping out and communicating with the outside world, and first impressions last. You need to put your best foot forward from the start and this means investing in your business right from conception.

The right guidance and business start-up support, from a professional you can trust, will propel your enterprise and help you establish your place on the map.

My business start-up package delivers a suite of marketing essentials for a successful launch, including:

Visual brand development

Includes logo development, brand colour palette, avatar for social media, business card and postcard designs (print costs additional).

Wordpress website

An eye-catching and engaging brochure or e-commerce website from a specialist digital consultant, with Google Analytics installed as standard.

Search engine optimisation

Keyword research to identify the search terms you need to rank for and integration across your website with optimised titles, meta descriptions and headers.

Copywriting

Compelling copy for your website that’s rich in keywords to reach your target audience, clearly outlining the benefits of your business, in a tone of voice that is authentic to your brand values.

Communication tools

Integrated Mailchimp newsletter with automated customer email and one template design.

Social media templates

A suite of Canva templates matched to your brand, for you to use on social media*.

Take the first step

The process starts by having a consultation meeting with me, so I can understand your business idea and how you want to operate, focusing on your values, your culture, and how you want your company to be perceived. We will also discuss your competitors and build a picture of your ideal customer.

All of this information will help me to accurately brief the team of expert suppliers I work closely with, to deliver your complete marketing essentials package. I will oversee the entire process and co-ordinate all the elements to ensure we stick to the agreed launch strategy, budget and timescales.

Get started

A helping hand

You could be eligible for funding to help cover the costs of your marketing and consultancy projects.

If your business is based in the North-East-based and you have plans to grow your turnover or employ staff, then you can apply for funding to help cover the costs of your marketing activities. The North East Business Support Fund provides between 35–40% of your total project costs, which includes marketing consultancy and website development projects.

Simonside Marketing is a registered provider for NEBSF. Speak to me to find out more, or contact NBSL for more information on how to apply.

*This would require you to have a Canva Pro account, charged in advance at £8.99 per month when you subscribe for a year.